Date: August 5, 2026
The UP Cebu School of Management warmly welcomes our new Master of Business Administration (MBA) students and extends a heartfelt welcome back to our continuing students as we begin on a new academic year.
Pursuing an MBA is more than earning a graduate degree; it is a commitment to continuous learning, leadership, and service. Nobel Memorial Prize-winning economist Gary S. Becker, through his theory of human capital, emphasized that education is an investment that improves knowledge, skills, and capabilities, yielding lasting benefits for individuals, organizations, and society. This perspective reinforces the transformative role of graduate education in preparing leaders to adapt to an increasingly dynamic and interconnected world.
Our MBA students come from diverse professional backgrounds, bringing with them valuable experiences and unique perspectives that enrich classroom discussions and collaborative learning. Through rigorous coursework, research, and engagement with industry and the community, the program seeks to cultivate ethical, innovative, and socially responsible leaders who create value for their organizations and contribute meaningfully to regional and national development.
To our new students, we welcome you to a community dedicated to academic excellence and lifelong learning. To our continuing students, welcome back! We look forward to supporting you as you continue your graduate studies and move closer to achieving your academic and professional aspirations.
May this academic year be filled with meaningful learning, intellectual curiosity, and opportunities to grow as ethical leaders. Together, let us uphold the values of integrity and excellence as we pursue knowledge, foster innovation, and serve our communities with distinction.
Welcome to the UP Cebu School of Management MBA Program. We wish you a productive, inspiring, and successful academic year. Padayon!
SDG 4: Quality Education
SDG 9: Industry, Innovation and Infrastructure
SDG 17: Parrtnerships for the Goals